Whatever it is, the way you tell your story online can make all the difference.
Off The Couch
Expertise
Branding, Design & Web
Mission / Challenge
Off The Couch exists to inspire movement, community, and adventure by providing an inclusive space for people of all ages and fitness levels. More than a gym, it’s a hub where individuals can step outside their comfort zones, discover their strength, and connect with others on the same journey. Through Off The Couch, members don’t just train their bodies—they build confidence, friendships, and a lifestyle rooted in health and motivation.
Website Design
Link
offthecouch.ca
Year
2023
Logo Design
The Off The Couch logo was designed to capture the spirit of movement, energy, and community. Its bold typography and clean design convey strength and confidence, while maintaining an approachable and modern feel. The logo reflects the brand’s mission—to inspire people to get moving, step outside their comfort zones, and embrace a healthier lifestyle.
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Dream it.
Off The Couch started with a simple vision: to create a space where fitness feels accessible, fun, and community-driven. The goal was to motivate people of all ages and skill levels to get moving, discover their strength, and step outside their comfort zones.
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Build it.
With that vision, Off The Couch transformed into more than a gym—it became a supportive hub where expert coaching, engaging programs, and a welcoming environment empower members to build healthier, stronger lifestyles.
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Grow it.
Fitness is just the beginning. At Off The Couch, growth means gaining confidence, building lasting friendships, and developing a lifestyle rooted in energy and motivation. Every member has the opportunity to grow not only physically, but also in mindset and community.